SISLEY is a very famous brand. They stand out because of their cool, and in fashion clothes. And we all know their style when it comes to advertising.
However, this ad called my attention. It may seem cool (I think it is) but it is not appropriate. Look at the models´faces...
Teenagers can be very affected by this ad, affected in the wrong way, because SISLEY is transmiting the idea that fashion is like a drug; you have to have it or you will not feel all right.
Disgusting.
SISLEY es una marca muy famosa de moda. No sé si habréis visto otras campañas publicitarias de la marca, pero vaya, que no pasan desapercibidas.
Sin embargo, este anuncio en particular me ha llamado la atención. A mi me gusta, pero también considero que no es nada apropiado. Mirad las caras de las modelos...
Los adolescentes se pueden ver afectados de manera muy negativa por este anuncio, porque SISLEY está transmitiendo la idea de que la moda es como una droga, que si no la tienes no te puedes sentir bien...
¿?
Special thanks to Teresa who sent me this ad.
I don´t like this campaign by Ikea at all. I usually like Ikea´s campaigns, but this one.. omg...To me, it seems that you can just get the boxes and not even the pieces of furniture. It seems that the sales are about dicreasing the quality of their own products. Well, if you look at the claim, you can read "You can get more", which means that as they are in sales, you can also get the furniture. However, I think that ads shouldn´t take too much time to understand them, and it took me some time to understand this campaign, which is not good.
Con esta campaña de Ikea me he llevado desilusión, porque sus anuncios suelen ser bastante bonitos; pero esta... puufff... Viendo los anuncios, me da la impresión de que solo voy a poder conseguir cajas. Parece que las rebajas consisten en "disminuir la calidad de los productos" en vez de disminuir los precios de los muebles. Luego, si te fijas en el claim, te das cuenta que a lo que se refiere el anuncio es que, como las rebajas son realmente grandes, puedes conseguir más que cajas; puedes comprar más cosas: ¡los muebles en sí! Sin embargo, me parece demasiado complicado pillarlo en un solo vistazo.
This one made me laugh. I think it is a creative way of advertising on a newspaper but there´s something wrong in there. The eye belongs to the right part of a face. However it has been placed in the left part of the page, so it seems like if the reader had 2 right eyes. Instead, as they knew the ad was going to be placed in that page, they should have set the left eye. If the advertiser didn´t know about that, then we realise that there was a total lack of organization.
